Behavior Change and Communication in Wash Learning Forum Held
A forum on Behaviour Change and Communication (BCC) was recently conducted by the Kenya Red Cross Society (KRCS), WASH United and the Ministry of Health at the Boma Hotel on the 2nd and 3rd May, 2017. The event brought together line organizations and stakeholders that included the Ministry of Education and county government representatives.
The forum’s goal was to discuss the programme’s implementation, which seeks to acquire sustainable results in BCC in schools. It focused on policy and guidelines, implementation in areas of design, methods, tools, communication messages, monitoring and evaluation, research and learning and multi-sector coordination, county and private sector engagement.
“The Ministry of Health is extremely committed to provide good health to the population of Kenya, hence this forum is crucial and important to the Ministry,” said the Director of Public Health, Kepha Ombacho who was the Chief Guest at the Event. “Let’s strive to make people understand that change in their behavior will have an impact in their lives. Furthermore, we should engage the children as they are key stakeholders and agents of change,” he added.
With the spirit of leaving no one behind in mind, the forum reiterated the importance of engaging every individual, be it stakeholders, partners, communities, counties, children (both from primary and high schools) and people with disabilities and work towards a universal course of action in implementation of messages, designs and methods, enforcement and dissemination of policies and guidelines, monitoring and evaluation, as well as research.
“Let us change things and do them differently like we are doing it for us and no one else,” concluded Mr. Benjamin Murkomen from the Ministry of Health.